In all areas of life, humans seek ways of success. When it comes to various fields, such as business in all its forms, one of the most important factors for success is building good relationships with others. Effective communication with clients, partners, or any important party is crucial for the advancement of any company or organization, multiplying its profits and benefits.
Even on a personal level, good relationships contribute to personal development and enhance the quality of one's life. This is where public relations specialists play a significant role in every company and organization, as they work on building external networks through conferences, activities, and meetings.
Importance of Studying Public Relations in Turkey:
Every institution, company, or government entity needs specialists in public relations due to the importance of strong relationships and effective positive communication with clients, the public, and companies everywhere. The field of public relations is interconnected with many other disciplines, as it is a part of proper management within an organization.
Specialization in public relations is highly important for entrepreneurs, project owners, and institution managers to better manage their work.
In Turkey, there is a massive commercial and institutional movement, with numerous diverse national, international, and Arab institutions and companies. This has led Turkish universities to focus on developing the field of public relations, enhancing its efficiency, improving the quality of academic programs and the practical aspect to better equip students for the job market after graduation.
Advantages of Studying Public Relations in Turkey:
Turkey is one of the countries with active relationships between companies and organizations. Studying public relations in Turkey provides practical advantages, as students can familiarize themselves with the field of public relations, its development, and gain hands-on experience by visiting numerous companies and institutions, thus enhancing their job opportunities.
The academic program for the public relations specialization in Turkey includes advanced field training. It combines theoretical education for students and provides them with practical application opportunities through workshops and external visits to institutions and companies for training and professional preparation.
Turkish universities attract competent professors in the field to train students in keeping up with public relations skills.
Turkey has a massive commercial movement and a large number of media agencies and logistics service companies, providing job opportunities for graduates.
The diverse requirements in the academic program of public relations specialization enable students to understand various topics, follow global political and economic events, analyze data, and meet market needs during their work.
Studying public relations in Turkey is characterized by its low cost compared to universities in Europe.
Job opportunities for Graduates of Public Relations Specialization:
There is diversity in the roles that graduates of public relations specialization can perform. They can work in both the public and private sectors in public relations departments. The following are the most important available jobs for them:
Working in the public relations departments of government entities and ministries.
Working in international institutions, companies, or charitable and civic associations.
Working in embassies and consulates.
Working in the public relations department of municipalities, hospitals, or banks.
Working in marketing and research departments in companies.
Working in the editing, publishing, and advertising department of an organization.
Working in the field of institutional planning and event organization.
Conducting official and personal interviews in institutions.
Preparing reports and meeting minutes.
Working as a public relations expert in political institutions, companies, and organizations.
Working in the export or supply management department in local or international trading companies.
Working in customer relations management.
Best Universities to Study Public Relations in Turkey:
Edin University.
Beykent University.
Giresun University.
Bilecik University.
Okan University.
Istanbul Technical University.
Eskisehir University.
Marmara University.
Ankara Medipol University.
Yeni Yüzyıl University.
Yeditepe University.
Nisantasi University.
Gulf University.
Curriculum of Public Relations Studying in Turkey:
Communications and Business Strategy.
Communication Skills and Academic Report Writing.
Media and Communication Theories.
Sociology.
Fundamentals of Psychology.
Integrated Marketing Communications.
Corporate Communications.
General Introduction to Society, Art, and Culture.
Persuasion.
Management Accounting.
Visual Communication Design.
Public Relations Strategy and Management.
Advanced Studies in Public Relations.
Foundations of Public Relations.
Textual Analysis Studies.
Written Editing Skills.
Social Psychology.
International Media.
Organizational Communication.
Practical Cases in Public Relations.
Field Training and Case Study.
Information Technology.
Introduction to Political Science.
Companies and Public Relations.
Basics of Law.
Management and Organization.
Cybersecurity.
Data Analysis and Interpretation.
Digital Public Relations.
Public Relations in Turkey.
Event Management.
Quality Management in Public Relations.
International Public Relations.
Speaking Techniques.
Cost of Studying Public Relations in Turkish Universities:
The cost of studying Public Relations in Turkey is reasonable compared to other universities in Europe or even in some Arab countries. The tuition fees vary between public and private universities. The annual fees for studying Journalism in Turkish public universities range from $500 to $1000, while in private universities, the fees for studying Radio and Cinema range from $3000 to $9000 annually.
Duration of Studying Public Relations in Turkish Universities:
The duration of studying Public Relations as a bachelor's degree is four years, and the language of instruction is Turkish. If the student does not hold a language certificate, the duration extends by one year, serving as a preparatory language year.
The undergraduate program in Turkey takes four years, which is equivalent to eight semesters. The master's program takes two years, but this may vary depending on the university and program. A researcher may be able to complete the master's program in Radio and Television in just three semesters, which is a year and a half, and an additional year is required for language study if needed. As for the doctoral program, it generally takes 3 to 4 years.
Conditions for Studying Public Relations in Turkey:
Public Universities:
Admission to some Turkish government universities depends on success in the Turkish YÖS aptitude test or the SAT aptitude test, in addition to obtaining a high school diploma with a varying grade requirement depending on the university.
A TOEFL test and Turkish language proficiency test (TOMER) are required if the language of instruction is Turkish. If the student doesn't have a TOEFL or TOMER certificate, they will have to take a language proficiency test at the same university they're applying to if accepted. If the student passes, they start their first year of study immediately. If they fail, they have to undergo a preparatory year to learn the language.
Private Universities:
As for the study requirements in Turkish private universities, they don't require any additional conditions from students. It's enough to have a high school diploma with a grade of no less than 50%. When choosing to study in English, a preparatory year is taught, as well as when studying in Turkish.
Our team of experienced professionals will guide you through the entire application process to Turkish universities, starting from choosing the suitable program to submitting your application, securing your acceptance, and ensuring that you benefit from all available grants and discounts offered by the universities through us.
